Tag Archives for proof of market

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“A market is never saturated with a good product, but it is very quickly saturated with a bad one”

This quote from Henry Ford is a pearl of wisdom that’s well worth bearing in mind for anyone who has a bright idea that they want to commercialise. It’s also the basis for the very first question that you’re likely to be asked when you seek funding for your bright idea; “what’s the market for this?”.

Are there still grants out there to support innovation?

With public sector cutbacks now well and truly upon us, you could be forgiven for thinking that grant money is in short supply. You’d be right; several schemes have already been put on hold pending the Government’s review of public sector spending commitments, most notably…